He is the owner and founder of All Market Research Company (AMRC).


He supervised and run the Field work through last 5 Years in Yemen with MEMRB & NIELSEN Company.


He had been working with MEMRB for four years and one year with Nielsen as field operation manager for Retail Audit Yemen. In this period, he was responsible for conducting Retail Audit in all main cities and routes in YEMEN. Briefly, He was sole responsible for Retail Audit data collection in Yemen branch including Training , Field work callbacks, backcheck, coding , next to other duties in market research and gave his feedback about unclear things with data entry or data analyze in KSA before or after delivered the report to the clients.


His geographical knowledge about Yemen is commendable.


6 years working as Retail Auditor in all over YEMEN cities and routes (Urban & Rural).